Our industry trends began with the "Public Be Damned" era and the "Public Be Informed" era. As we enter the "Mutual Understanding" era, we start to see a shift to a two-way communication model.
Front: "Mutual Understanding" Era
- WWI period, 1917-19: focused on promoting patriotism
- Booming 20s, 1919-29: shift to promoting products, change, politics and charities
- Roosevelt and WWII, 1930-45: dominated by Roosevelt and his counselor Louis McHenry House