Front: "Mutual Adjustment" Era
Back: ~1950 on
- Post-war era, 1945-65: We moved from a war-oriented economy to a postindustrial service-orientated economy. PR became an accepted and professional organization.
- Global Information Society, 1965 on: Multiple technology communication channels are developed. We shift from a national economy to a world economy. PR focuses on mediating conflict and building mutual adjustment.